This course is recommended for collectors, artists, dealers and Web3 & NFT space enthusiasts. Web3 in Context: Art, Tech & the Market is brought to you by the CADAF (Crypto And Digital Art Fair).
This practical course will provide a multi-angle perspective on Web3 and NFT space as well as an opportunity to network with the leading industry professionals.
Together we will explore new market trends, what and how to buy, different types of blockchains and communities, the phygital art phenomenon, and more.
Students will complete the course with an in-depth understanding of the digital art market and Web3 and NFT space. They will also have access to an exclusive discord channel group for networking.
1) Digital Art Market Trends:
Ups and downs and what’s to come. Market analysis and predictions.
2) The Web3 & NFT 101 Guide:
Web3 and NFTs in context: art, collectibles, gaming and utility. How to start and what to pay attention to.
3) Looking Back, short history of digital art:
The history of digital art pioneers and who led us to the NFT boom.
4) The Tech:
An insider look at the different types of blockchains, the communities that make them, their specialties, and use cases.
5) The Metaverse:
Exhibiting art in the metaverse, tips and tricks and a live demo.
About CADAF: CADAF is a digital art marketplace supported by IRL and virtual art fairs, festivals, pop up shows, advisory and a member club. We cater to artists, curators, collectors, Web3 curious and art market professionals around the world.
ELENA ZAVELEV | CO-FOUNDER & CEO @ CADAF
Elena Zavelev is an entrepreneur focusing on digital art & NFTs, based in New York City. Elena has been successfully building tools for artists, curators & collectors in digital art and NFT space since 2017 with CADAF, Digital Art Month and New Art Academy. Earlier engagements include Christie’s, 1stDibs, Skate’s Art Market Research and more. Elena’s writings can be found on Forbes, Observer, ESP Cultural Magazine and Deloitte. She holds a MA degree in contemporary art and connoisseurship from Christie’s Education.
Social Media: @ezavelev @Elena_Zavelev @cadaf_art
ANDREA STEUER | CO-FOUNDER & COO @ CADAF
Andrea Steuer is a collector & entrepreneur in the digital art and NFTs space focusing on innovative ways to experience and curate digital art. Andrea manages creative strategy, product& operations for CADAF and Digital Art Month. She has curated multiple shows including: ArtificialSeascapesArs Electronica, CADAF events, VivaTech Paris and is on the International Selectors Committee for The Lumen Prize. A frequents peaker at international events. Previous work: Christie’s, Collectrium & advertising. MA Christie’s Education, Cert Columbia & BFA Pratt Institute.
Social Media: @andreasteuers @cadaf_art
|Jason R. Bailey
Jason Bailey is the CEO of and cofounder of ClubNFT, a tech startup that has safely backed up thousands of NFT collections at no cost to collectors. Bailey is well known for his popular art and tech blog Artnome.com where he predicted the current NFT art explosion back in 2017. An early NFT collector and proponent of the CryptoArt movement, Bailey was the first collector on SuperRare and partnered with the marketplace to introduce the traditional art world to NFTs in 2018 at Christie's London. In 2021 Bailey founded the GreenNFTs initiative to help explore and promote eco-friendly NFT practices. Jason has written on art and tech for Art in America and the Harvard Data Science Review and has lectured at Christie’s, Sotheby’s, and top universities and institutions around the world. Prior to ClubNFT, he spent two decades in senior leadership positions at tech startups before launching his own successful tech marketing and business consulting practice in 2019.
Judy Mam is the Cofounder of dada.art, a collaborative art platform and artist collective since 2014. DADA was the first to code artists royalties into smart contracts in 2017 with its collection Creeps & Weirdos, and is one of the pioneering platforms in the crypto art space. Judy is also a writer. Her novel Quién te manda, published by Editorial Ferragosto, is the first novel designed as an NFT.
Magnus Resch, Ph.D.
Magnus Resch, Ph.D., is one of the world's leading art market economists. He is a bestselling book author, University Professor and serial entrepreneur. He founded Magnusclass.com, Larryslist.com and Magnus.net, the Shazam for art. Leonardo DiCaprio is an investor and advisor to the company. Magnus lectures at Yale University, published in Science Magazine, the world's leading academic journal, and has written seven books on the art market, including three bestsellers. Magnus holds a Ph.D. in economics and studied at Harvard, the London School of Economics and the University of St. Gallen. His career has been portrayed in a Harvard Business School case study and in various articles, including the New York Times, WSJ, Vanity Fair and the Financial Times.
Valérie Whitacre is Head of Art at Trilitech, an ecosystem entity supporting adoption of the Tezos blockchain. She comes from a 14+ year career as a photography dealer in London, prefaced with a strategy consulting role in the US prior to 2008. She began to explore web3 in 2021 as a means of addressing issues around authenticity surfaced by the online art ecommerce platforms which emerged out of the Covid pandemic. The diversity of impactful solutions she found in blockchain technology led her immediately to Tezos. She is responsible for facilitating the strategy of the Art Vertical Team and regional entities, encouraging meaningful adoption of what the Tezos blockchain has to offer the arts and culture sector.
Sergiu Ardelean is a serial entrepreneur from Austria who built a successful Augmented Reality agency in Vienna which served clients such as Volkswagen and Audi in 42 countries.
Now Sergiu is working on a StartUp that envisions the combination of haptic and digital art through augmented reality. Artivive has now offices in Europe, US and China and is by 170.000 artists in 120 countries. The projects with world-famous museums and galleries in Vienna, Munich, San-Francisco, Seoul and Shanghai show that the art scene is ready for the new dimensions augmented art can bring. Sergiu is one of the co-founders and the CEO of Arttivive. He oversees multiple aspects of the company - with a particular focus on product development and its vision and mission.